It was too short. A great way to promote the full courses, I will definitely be signing up for a few! Well curated and insighful. Gives important information collected from the other full courses. But data alone isn’t useful - it’s how you collect it, how you segment it, and how you put it to work that matters. We have selected 10 lessons our full Cannes Lions online courses to create a bespoke creativity course just for you. You really get to know what's the deal and make your decision whether you should take it or leave it. It will also showcase the best of the hundreds of responses to the current crisis from the global creative community currently being shared on the newly-launched Creativity Moves us Forward platform. Cannes Lions launches Lions Live, a digital education platform to support the creative community It will comprise masterclasses and hangouts with … Most of the creatives need education and this is an introduction to the scope and area they should explore. "Don't ask if your dreams are crazy. 4.Nine Enders: Why persuading people to make big life decisions could be as simple as targeting people whose age ends in nine. Activity will build to a peak during the original dates of the Festival of Creativity, 22-26 June. The material is carefully curated and extremely engaging. So much to learn. Empathy and human connection have become more important than ever during these turbulent times, these leaders say. Right length, good viodeos, perfect setup! Not only educational but also entertaining, which is still very rare these days. Enjoyed the learning, totally different from what I was expecting but in a good way! Unlike in recent years there was not one winning campaign that got everyone talking, and instead there is a spread of over 25 pieces of work picking up the top gongs. Great little taster of some of the brilliant courses available through Cannes Lions by some of the best minds that will have you hungry for more! So I love you all for life! These are practical courses created for the creative industry, by the creative industry. A digital education platform to support the creative community 20 April 2020 – Cannes Lions today introduces Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. Keith Reinhard is Chairman Emeritus of the DDB Worldwide Communications Group, Inc., one of the world’s largest and most awarded advertising agency networks. The course material is to the point and amazing....simply loved it!! It is kind of a sampling course, basically an aggreation of multiple courses, offered in a sampling approach. enjoyed and learned from it. An Introduction to Social Media Marketing: The most successful brands on social add value to cultural conversations, engage and entertain - as we can see from The Sydney Opera House’s #ComeOnIn and Wendys’ #NuggsforCarter. How do stories help us make sense of things? Great introduction to the various courses available with useful takeaways from video and text teaching and real marketing examples. Amazing insights & case studies. It provides you a good overview of how the specific courses are about. Highly recommend 42courses! It is a great introductory package to a greater insightful course covering every aspect of advertising and creativity. We Are All Born Creative: Creativity requires the playfulness and absence of self-judgement inherent in young children. As a sample and preview for what I can expect ahead it did a good job. How to build successful brands that people love (and often make the world a bit better too). Top-notch case studies, insights, examples. The lessons are short and to the point, but every link in the text is gold! Great study cases the offer new possiblities and creativity thinking. I loved the bit-sized structure of the course content, not too overwhelming. Would love to take the whole course one day. This course really broadened my understanding and will be beneficial towards my job and with clients. Really compelling and with powerful leasons. I thought there was a lot of great material in this course. this one is free take it its worth the time. Highly recommend the full length ones. Katherina is a multi-award winning designer with over 15 years experience and was a Cannes Lions Jury member for 2019. Lions Live, which is free to everyone and will run throughout the month of June, will celebrate creative work worldwide as well as serve as a platform for digital education and networking. This sample course is a confirmation that full courses need to be taken. This is really engaging and fun at the same time to learn about the subjects. First experience with this type of courses and I must say that I am very satisfied. It's a great way to engage with the content. Trevor is responsible for some of the most talked about, innovative advertising of our era. It was easy to navigate around it. Great teaser for all the content avail! Great intro course to get acquainted with all possibilities of the platform. A really nice introductions to the courses. It was short, clear and covered a variety of topics. Very helpful. Additionally, during June anyone will be able to access a specially curated course of lessons taken from the Cannes Lions masterclass series on 42courses.com. Crisp and Clear course to give a glimpse of the entire course this 42courses.com has to offer. So come join other learners from Google, Apple, Unilever, Coca-Cola, WPP, Publicis and more. Lions Live will comprise masterclasses and hangouts with creative industry legends, lectures from experts, talks from speakers confirmed for the Festival, and a selection of the most impactful professional classes and learning modules from the world of creativity, effectiveness and marketing. This is a very good initiative. 2. This sample course is like tasting each special dish. I really enjoyed having this course. I would highly recommend it. Simple and interesting to give basic overview of the other paid courses. Human Beings Seek Meaning: To prevent our brains from becoming overwhelmed, humans have become expert pattern-making machines. Providing the right mix of expertise sessions in a fun and engaging way. I learned new things from here and it has made me interested in some topics. It has a bit from here and there so it gives you a needed push to decide what bit you'd like to focus on afterwards. Great Course. Lions Live is a digital education platform to support the creative community Cannes Lions has introduced ‘Lions Live’, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. Bravo! 42courses helped me land a plum job as a copywriter! Great insight on the full scope of courses, A brilliant and engaging course for any creative to take. We use cookies to provide you with the best experience on our website. Some parts require more thinking and research, which I recommend in order to get the most out of it. This cookie contains 0 calories. Nice also the idea of showing how the courses work. Cannes Lions has launched digital education platform ‘Lions Live,’ weeks after organizers called off this year’s event.. It is considered the largest gathering of the advertising and creative communications industry. Cannes Lions, a five-day International Festival of Creativity, is the largest gathering in the creative marketing community. Definitely motivating to buy some of other courses, An excellent introductory course on advertising, This is an excellent sample course that gives you an introducción to the most important points of the advertisement business, A little helpful and fun course on many different aspect in advertising. © Copyright Ascential Events (Europe) Limited. Insightful courses, would definitely recommend! Welcome to the Cannes Lions Sample Course. Ample examples, lucid language and simple explainations. 10. C’est la nature même de Cannes que d’être sous le feu des projecteurs. 8. Activity will build to a peak during the original dates of the Festival of Creativity from 22nd - 26th June. The ranking system is a good add on. I recommend anyone interested in design fields to attempt the course. Hugely engaging and simple to learn. The course was interesting and organised. Welcome to the Cannes Lions Sample Course. I'm not in the marketing world but was intrigued. The course was more insightful than this comment. Very inspiring!! The development of the whole course was very interesting, maybe I will also buy more courses. In the full paid courses you’ll have harder questions as well as 24/7 support from tutors. The sample course was very interesting. She is a passionate advocate for effectiveness and firm believer in the importance of rallying the entire advertising ecosystem around the cause. 9.What is the role of a strategist? I like the user experience, I was hoping the course itself would be more robust. An Introduction to Marketing with Data: Marketing without data is like driving with your eyes closed. It was concise, engaging, and a nice introduction to a variety of topics. Learn the psychology of why people do what they do and how you can influence behaviour. you want it never-ending. Very helpful to let you decide whether to sign up for the full courses! Have already taken the other courses but if you haven't then this is a good short taster. The Power of Storytelling: In 2006, the New York Times Magazine journalist Rob Walker set out to quantify the power of storytelling. Cannes Lions and 42 Courses have created my favorite platform to learn. The main activity is expected to peak during the original Cannes Lions Festival of Creativity dates, June 22 through 26. Develop your curiosity: Curiosity leads to creative ideas that make more effective marketing campaigns. Activity will build to a peak during the original dates of the Festival of Creativity, 22-26 June. Lions Live: Creativity Matters will provide a virtual platform for the industry to collaborate, learn and problem-solve, because now more than ever, creativity really does matter.”. This is a great way to learn (or relearn) the basics and pillar stones of what we as advertisers do every day. Also it's very intuitive and dynamic. Really interesting, about to take the strategy one now. Activity will build to a peak during the original dates of the Festival of Creativity, 22-26 June. You learn easy, fast and just want to know more and more. I like the SM and storytelling pieces the most, It was a pretty good course. Learn why people do what they do and how to influence them, How to influence people to love your brand and buy your products. Submit to AOTW! Over 15,000 delegates from around 100 countries attend the Festival, making it the only truly global meeting-place for branded communications professionals to connect, share and discover. Gives a good intro into the concepts, why they're important, and also a taste of how the course is structured. We have selected 10 lessons our full Cannes Lions online courses to create a bespoke creativity course just for you. Cannes Lions, Cannes Lions Awards, Lions Health, Lions Health Awards, CannesLions, CannesLions 2020, International Festival of Creativity More events J.P. MORGAN 39TH ANNUAL HEALTHCARE CONFERENCE 2021 Impeccable learning experience. Sample course is really easy if you are someone seasoned. Find out all about Cannes Lions, here. 20 April 2020 - Cannes Lions today introduces Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. Cannes Lions introduces Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. Simon Cook, Managing Director of Cannes Lions, said “In order to drive progress through creativity, and support our community at this difficult time, we want to provide the global industry with the opportunity to learn and network throughout June and beyond. Cannes Lions today introduces Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. The 65th annual Cannes Lions Festival of Creativity continued on 20 June, with the 2019 Mobile, Innovation and Creative Effectiveness winners announced during the … I am really interested in the strategy course by WARC. It gave me a good insight on how the courses will be like. The variety of techniques to test your understanding is great and the team behind the scenes even better. So glad I signed up! I especially enjoyed the data analysis section of the sample course. learned some fun things and about to take the Behavioural Science course now. It was brilliant, well laid out introductory sessions across multiple topics. Our product lines include the prestigious Cannes Lions International Festival of Creativity, the world's premier market leading payments and financial services innovation congress Money 20/20, the U.K.'s largest trade show Spring Fair International and the award-winning education technology show Bett. Keeps you motivated. I think it's a great course for creative professionals and those who have just started their creative voyage. Fantastically interesting, diverse and ultimately engaging, perfect for the curious. Through this sample course, you can explore a taste of lessons on Storytelling, Digital Marketing, Creativity for Business, Marketing Strategy, and Behavioural Science. Inspiring, useful, interesting. The best of it? Katherina is a creative director at Superunion in the UK. 20 April 2020 - Cannes Lions today introduces Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. Overall a great course! Got a Creative Ad? : Applying a “psychological solution” can solve a problem at a far cheaper rate than an “engineering solution”. We’ve hand picked some of the more simple lessons and questions so you can get a good understanding quickly, the full courses go into more depth and detail and select questions are marked by real tutors. For business rates on full courses and subscriptions email us at teams@42courses.com, We offer packages for teams and corporate. Through this sample course, you can explore a taste of lessons on Storytelling, Digital Marketing, Creativity for Business, Marketing Strategy, and Behavioural Science. It's a brilliant guide for the young cubs, and a fantastic refresher for the older lions. Short and sweet. It's an interesting way to know about the each course. Great introduction to the dept of marketing even if you are beginner. 1. The sample course has also sparked a great interest to possibly purchase a full course. Que ce soit ceux du cinéma ou de la publicité. Amazing exercises with storytelling. I love the structure of this course, it's a perfect fit if you have an inquisitive mind. I have been trying to learn more about marketing and advertising however my background is from Engineering and I find the course breaks down everything into simple easy to grasp and memorable segments. For the first time in nearly 70 years, we are unable to bring the industry together in one physical place in June. Very well designed. It is a great starter of Cannes journey and great tool for lifelong learning. What does ‘diversity’ actually mean in business? Affectionately known as the Wiki Man and self proclaimed fat bloke at Ogilvy, Rory is an award winning ‘behavioural impressario’ and a natural at communicating new ideas. Great way to introduce the rest of the courses! Would definitely recommend this to others. The Cannes Lions International Festival of Creativity (formerly the International Advertising Festival) is a global event for those working in creative communications, advertising, and related fields. Will definitely be signing up for these full courses. Over 15,000 delegates from around 100 countries attend the Festival, making it the only truly global meeting-place for branded communications professionals to connect, share and discover. It is the only truly global meeting place for branded communications professionals, setting a … Founded in 1954, Cannes Lions is an eight-day programme of creative inspiration, celebration, education and networking. It's a great introduction to all the courses able in the platform, If you cannot handle tasting the tip of the icing, just go ahead with the full courses because I cannot wait to commence full courses. It is a good introduction to subjects we never considered or were unaware. LIONS Live is for anyone in the global creative community who believes in creative possibility. Loved the previews and loved the wealth of information here :). It's a satisfying preview of tones of projects, information waiting for you. Great introduction. I enjoyed it. Do market it well. A member of the Advertising Hall of Fame, Keith has been referred to as the industry’s “soft-spoken visionary” by Advertising Age, which in 1999 named him one of the 100 most influential figures in the history of advertising. A great introduction to all the Cannes Lions Master Classes. This course is entertained, fast and easy to understand way to learn, need to take the specialized courses to have a more accurate opinion, but hey! I loved this course! the sample course is an excellent appetizer to awaken your tastebuds into the incredibly fascinating world of advertising and marketing. It's a fantastic beginners course of creative professionals and marketeers on five different areas. The learning platform and courses themselves have been made from the ground up to help you advance your skills and your career in an interactive, enjoyable, modern way. Gives excellent insights and case studies about creativity, marketing, storytelling, social media, and more. Short but intresting and useful for marketeers, Some insightful anecdotes and great learnings from leading experts, Each of the chapters and lessons guides you on the path of creativity one after another shows you more alternatives to remain the best creative you can be, The material was very engaging and was chock full of resources, Great teaser for what 42 Courses are all about. Amy is global Chief Strategy Officer at VMLY&R. I loved it! Although it would never be as the main courses, it left lots of learnings. Activity will build to a peak during the original dates of the Festival of Creativity, 22-26 June. I'ts a good way to learn or remember the basics of advertising. Especially for creatives who believe that its just there so-called talent that makes the difference. This course is really helpful, is a big picture of creativity and marketing. Click here for more info. Cannes Lions today introduces Lions Live, a digital education, inspiration, and networking experience that will run throughout June under the The Work — the subscription-only archive of more than 200,000 Lions campaigns and 1,600 Festival talks — will be made freely accessible to all throughout the original Festival week, providing access to case studies and inspiration to help fuel ideas and creativity. Ask if they're crazy enough." Glad I took the leap! This course helps to remove all the obscurity from brain and offers a new perspective to see the world. I have subscribed to all. This was an amazing read specially the nine enders. Glad I did! Great overview of the quality and the breadth of topics, It was amazing, got to the point and very well explained, Good basics from different parts of marketing world. A great introduction to most popular creative subjects. It helped me learned while also discovering which classes I'd like to know more about. Short and crisp content, Nice overview of other courses contents. Short videos & case studies plus quizzes. Just bought the creativity for the business course :). The case studies are specifically insightful. Cannes Lions, arguably the ad industry’s most significant global awards festival, has wrapped for another year, and all the Grand Prix winners are listed below. In 2021 Cannes Lions will be a 5-day programme of creative inspiration, celebration, education and networking, attracting over 15,000 delegates from around 100 countries. I may even take another course to continue expanding my knowledge and learn new perspectives! Good preview about what the full courses offer. We have selected 10 lessons our full Cannes Lions online courses to create a bespoke sample course just for you. What can people in the business of creativity do to keep their minds open? Cannes Lions is an eight-day programme of creative inspiration, celebration, education and networking. Cannes Lions introduces Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. Fantastic sample course. Trevor Robinson OBE is the founder of Quiet Storm, a new agency model of both creative agency and production company, which he founded in 1995. Perhaps sample courses are just that, a sample. This course is well-designed, easy to learn and simply enjoyable. A marketers guide to creating a brilliant marketing strategy. Well, I would have loved more insight into each chapter but, it is a sample course afterall. Since its first outing in 1954, the Cannes Lions International Festival of Creativity has been bringing the creative communications industry together every year at its one-of-a-kind event in Cannes to learn, network and celebrate. This sample course is a great teaser. It helps you decide which one is the best fit for you. This will include lessons from the likes of Rei Inamoto, Keith Reinhard and Debbi Vandeven, on topics such as Creative Effectiveness, Strategy, Storytelling, Behavioural Science and Digital Marketing. Cannes Lions It's amazing how so little information like this introduction can teach you a lot, now imagine if you buy the whole courses? So, how does that work? Cannes Lions has today introduced Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. A great overview course of Marketing, Advertising, Sales, Films, a large swath of the creative process.